Exclusive Notabag Collection for Guggenheim Museum

We had the honour to collaborate with the Guggenheim museum in New York. Together with the creative team at Guggenheim museum we created a custom Notabag version as a part of an exclusive collection. The artwork was inspired by the architecture of the of the Guggenheim museum in New York, which is considered Frank Lloyd Wright’s masterpiece. 

The shape of the iconic architecture was printed with reflective screen onto Notabag, so that it is visible in the dark. In addition to the reflective print, a co-branded label and a custom packaging were developed as well.

“I can see a tall building of a new type perfectly appropriate to our purpose, having monumental dignity and great beauty.”
Frank Lloyd Wright’s words to Solomon R. Guggenheim

CREDITS:
Photography from Guggenheim Museum